Issue 4 Submissions

With issue 3 out in the wilds of the internet and available for people to enjoy, it’s time to get things together for the fourth issue. If you have a comic short or essay on something in comics, shoot me an email. Need an idea of what we’re looking for? Then check out the first 3 issue of Stuck in the Gutters as Pay What You Want downloads on Gumroad.

If you have something you want to contribute, then just shoot me an email at leoflj91@gmail.com with the subject “Submissions”. Get them in as soon as possible as the fourth issue launches in February!

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Stuck in the Gutters #3 is Live!

The third issue of Stuck in the Gutters is now available as a Pay What You Want download on Gumroad. Follow the link, check it out, let me know what did (or didn’t) like. If you like what we’re doing, maybe throw a dollar or two at the mag to help make sure that each contributor gets a little something. If you need to get caught up, you can find the first two issues here.

And for reading, check out the great Christmas-themed cover by Don Cardenas.

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Issue 3 Submissions Results

It’ll be out there for everyone to read in just a few weeks, but as has been the case with past issues, I wanted to let you know what to expect for this issue of Stuck in the Gutters. This issue is going to be a bit smaller than the first two, partly on purpose and partly out of necessity. All that said, check out the contributor list below and be sure to follow them on the Twitters.

On the comics side, we have:

As for essays, we’ve got those too:

  • Bobby Simpson talks about Batman and gun violence
  • Tyler Hallstrom interviews comic creator Shawn Daley
  • Jeremy Holt continues his look at the strange path of breaking into comics with “Strange Love”
  • Dan Hill and Ryan K Lindsay return with another Jam Session, this time on the recently released “Paper Girls” #1
  • And Alex Reynolds talks about why we need more female superhero movies

And if you’re behind on Stuck in the Gutters, you can get caught up here. As always, each issue is Pay What You Want. It’s as little or as much as you see fit, and all proceeds get divided up among the contributors.

Sales Breakdown – Issue 1

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As a voracious reader of digital comics, I’m always fascinated by how the sales break down for various books. Comixology Submit, in particular, is something that I’d love to know more about, but no one really shares their numbers online.

Though I’m nowhere near as important as Comixology Submit, I still think discussing numbers in an open way can’t be a bad thing. I know my numbers aren’t anything to brag about, but I still think it’s worthwhile to discuss and analyze, hopefully gaining some sort of insight from it. Thus, I figured doing a breakdown of sales and percentages for the first issue of Stuck in the Gutters, and possibly subsequent issues, could be a fun thing and maybe help others out (doubtful).

Anyway, let’s get into it.

Sales total (after fees) for the first issue up to 10/10: $97.33 total – $17.50 from Patreon and $79.83 from Gumroad.

That’s the broadest of the numbers. As Gumroad is where the majority of the sales occurred and the main platform where the magazine was distributed, I think it only makes sense to dive into and explored those numbers a bit more.

 

Gumroad has 58 total sales, with those sales splitting at 19 paid and 39 free. If you want to put that into money terms, that averages to roughly $4.20 per customer who paid and $1.38 per download. 

I think the views and conversion rates are the most interesting aspect, though. The first issue had 449 total views in the ~two months from its publishing to 10/10, which, as you know, resulted in 58 sales. Or about 12.9% conversion from view to sale. Over half those views, 272, came from Twitter. Which makes sense as that’s where I posted about the magazine the most and it’s the only social media site I use. Of those 272 views, 23 actually bought the magazine, an 8.5% conversion rate. 8.5% conversion is not great.

The rest of the views and sales came from a ton of different sites and social media platforms. The next highest view source was “direct, email, IM”, which would refer to emails and direct messages on different sites. Likely most of those were ones I sent, but some had to be other people. That only accounted for 52 views, but 8 sales, or a 15.4% conversion rate. All the other views came from different sites where reviews were posted or contributors posted about the issue. Interestingly, this very site, the Stuck in the Gutter blog, only accounted for 14 clicks on the Gumroad link, but 8 sales, or a 57.1% conversion rate, the highest of any referring site.

Looking at the data, the various reviews and posts about the magazine on various sites didn’t often account for very many clicks to the Gumroad link, but they usually had a 25%+ conversion rate to a sale. Twitter, as you can see above, is a much lower conversion rate. The individual site posts seem to be much more targeted and effective, usually only getting a small number of clicks, but a good conversion rate. Twitter is more like a shotgun blast, covering a big range but not necessarily doing a whole lot. A combination of these two, the broad appeal and the targeted appeal, seems to be the way to go, but finding the balance will be the tricky part.

If there’s interest in this, I might do one for each issue, but I wanted to share about this first issue at the very least. So, questions, comments, concerns, let me know! And you can still download both Stuck in the Gutters #1 and #2 on Gumroad for whatever price you name!

Stuck in the Gutters #2 Is Live!

The second issue of Stuck in the Gutters is now available for as a Pay What You Want download on Gumroad! Follow the link, give it a read, and let us know what you think. If you like what we’re doing with this second issue, maybe kick us a buck or two so we can keep doing this for a while to come. You can also catch up on the first issue here.

And while we’re here, check out the great cover image for the issue, drawn by Kelly Williams!

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Issue 3 Submissions

With the second issue published and out there for people to enjoy, it’s now time to start taking submissions for issue 3. If you have a comic short, comic strip, or a written piece about something in comics, and you think if might work, then holler at me. If you’re not sure if it’ll work, then head on over to the Gumroad page and download the first two issues for FREE!

If you have something you want to contribute, then just shoot me an email at leoflj91@gmail.com with the subject “Submissions”. Get them in as soon as possible as the third issue launches in December!

Stuck in the Gutters #1 Review Round Up

Since the release of issue 1 there have been several sites around the vastness of the internet who’ve devoted a little time and digital ink to talking about Stuck in the Gutters. There have been a handful of very positive reviews, an interview, and one site was even kind enough to let me talk more about making Stuck in the Gutters in a guest post. It’s all incredibly humbling and energizing to see people digging this first issue as much as they have. Check them all out below.

  • Graphic Policy said that “Stuck in the Gutters is, hands down, a brilliant read.”
  • Fanboy Comics had this to say about Stuck in the Gutters: “There’s no condescension of elitist paradigms weighing down the content with judgment or disdain. It’s all open discussion that, even when critical, remembers that the reason we’re all here, what brings creators and audience together, is the love of the stories that only this medium can give us.”
  • Over at Nerd Underground, they thought that, “Stuck in the Gutters #1 is around seventy-percent potential that I hope will grow into something amazing. The other thirty percent (so far) is solid writing and decent art that stands alone as something good, though it’s the anticipation which makes it all so exciting.”
  •  Omni Comic seems to think we’re onto something with this magazine, saying, “the blending of comics and essays works exceptionally well and the bi-monthly publication will definitely turn a few heads (as well as encourage some heads to nod in agreement).”
  • In my first ever time on the receiving end of an interview, Pipe Dream Comics asks me all about what went into making Stuck in the Gutters and how it all came to be.
  • Finally, the great folks at Geek Syndicate let me write what was probably way too many words on making Stuck in the Gutters and I gave a few pointers to anyone aspiring to do the same.